The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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"BEFORE NICEA," the enlightening, insightful history of modern day Christianity, previously only available in e-book form is now available for the first time in paperback! The truth about Paul, the Trinity, the Crucifixion and modern day Christianity.
Author: Abdul Haq Al Ashanti - Abdul Rahman Bawz
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/316355
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This book describes and talks about the aspects of life of the Prophet Muhammad (peace be upon him), and shows his great qualities and the attractive aspects of his true religion which has the right to be followed by all mankind.
Source: http://www.islamhouse.com/p/246898
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This is a very good book which deals with false Aqeedah of peoples, named “The Truth About The Original Sin”.
Author: Abdullah Bin Hadi Al-Qahtani
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Islamic Library www.islamicbook.ws
Source: http://www.islamhouse.com/p/311648
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All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339167
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Human Rights in Islam and Common Misconceptions: In this booklet the author address human rights in the light of perfectly balanced system of laws and principles of Islam. These rights are bases on revelations from the Divine Book of Muslims, the Glorious Qur'an and from the Sunnah, the practice of Allah's Messenger -pbuh- the two main sources of Islamic life and jurisprudence.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Translators: Abu Salman Diya ud-Deen Eberle
Publisher: http://www.islamland.com - Islam Land Website
Source: http://www.islamhouse.com/p/50418
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